Uni-Net International, Inc.

Buidling a relationship site, community site or corporate blog are new forms of relationship marking in addition to the usual newsletter and messaging operations.

Network strategy

Programs to promote blogs and other forms of interest-related and social networking has moved into the mainstream of Internet activities. Corporate blogs have gained in popularity among major corporations. Such blogs are used either to communicate with the selective targets, to establish a network among loyal customers, to send messages by corporate evangelists or to offer solutions by experts. When a blog is built into a corporate website, it can enhance the content of the site with contributions of texts, photos, podcasts and video clips from consumers (consumer-generated content).

Loyalty promotion

There are three major programs offered in this operation: Online services, personalization and loyalty (membership) program. Online services have become a standard set of CRM programs on marketing oriented websites. They include inquiry service, post-purchase services, messaging service (including alerts and recall), contact us, and value-added services (including provision of lifestyle information, games and other entertainment content). Web page personalization is another form of customer relationship service, which includes provision of personalized web-pages, blog space and newsletters

.A loyalty program generally takes the form of a membership club which provides special benefits to members. A reward program for loyal customers is a popular tool used by online marketers in maintaining brand loyalty.

Targeting strategy:

Target marketing is essential because members come from various regions with different needs and buying powers and behaviors.

Personalized messaging strategy:

The personalized messaging technique has been proven to be a very useful online marketing tool, as different marketing messages are prepared for different e-mail targets.

Implementation of database CRM programs
Distribution of e-newsletter: Uni-Net undertakes content authoring It will also be responsible for mailing.

Surveys and opinion polls:

Surveys and/or opinion polls of members’ reactions to new products, customer satisfaction with regard to company’s policies and marketing programs, or even solicitation of new ideas from members are all important for the database CRM operation.

Greeting cards program:

Sending a birthday card and New Year’s greeting card to members will be an added attraction. These cards will be prepared with a personal message. Greeting cards for various occasions can also be prepared on the web-site for use by the members.

Loyalty program:

We also help our clients offer a loyalty program to their members products. Such program offers various rewards to the members for purchases or participation in promotion and events. Offering of incentives for visiting the website has also become popular.